About Us

Solving Key Challenges for Brands

At the heart of our business lies a dedication to solving the most pressing challenges faced by brands in creating and managing high-quality visual content.

With five decades of experience under our belt, we’ve honed efficient strategies for transitioning from concept to printed packaging while upholding your brand’s quality standards at every turn.
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Mark Henderson, Visual Lab General Manager

Visual Lab, Fox Classic Car Collection Event 2024

Setting The Industry Standard for Product Visualisation
At Our core

High Quality Visuals, Simplified

Producing premium visual assets can be daunting for many brands, with traditional photography being costly and time-consuming. Our innovative solution? High-quality 3D renders built as true 3D models. Unlike static 2D images, our renders are versatile, enabling quick adjustments like rotating to a new angle or creating animations and interactive displays. This streamlined approach saves time, reduces costs, and accelerates speed to market.

How we assist brands

Consistent Brand Identity Across Channels

Brand consistency is critical, whether it’s a clean, transactional product display for grocery channels or lifestyle-oriented visuals for platforms like Amazon. Our 3D models are designed with master templates to ensure uniform lighting, textures, and perspectives. This approach guarantees that your brand delivers a seamless and cohesive experience, no matter where it appears.

Why Choose Us

There's a Reason Global Brands Continue to Trust Visual Lab with Their Product Visualisation

Our mission is to inspire and innovate, providing brand owners a platform that saves time and money. With a digital artwork management system powered by global technologies, we ensure efficiency and precision. Continuous improvement, quality, and consistency are core values that drive our team and redefine best practices.

Fast Delivery

We ensure swift turnaround times without compromising quality, keeping your projects on schedule and meeting tight deadlines with ease.

Creative Expertise

Our team brings a wealth of creative knowledge, transforming concepts into stunning packaging designs that reflect your brand's vision.

High Quality

We maintain the highest standards, ensuring every design and printed material meets your brand’s exact specifications and expectations.

Forward Thinking

We embrace innovation, utilising advanced technologies and strategies to keep your brand ahead of market trends and industry standards.

Australian Based
Globally Trusted

Connecting to Clients Worldwide with Reliable Expertise.

Visual Lab is trusted by global industry leaders to set the standard for 3D product rendering and modern day visualisation.

Ready to get started with Visual Lab?

Send us a message with your requirements along with any reference files you may have and we’ll get back to you shortly.